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| CorporatewearUK.co.uk | ||||||
Search engine optimisationThe real challenge with Corporatewear UK's web site was to implement effective search engine optimisation. In a highly competitive market such as the corporate clothing and workwear industry, it is very difficult to guarantee the results of even the most carefully-considered and well-worded web content. Defining the necessary SEO actionsAn attractive exisiting site design meant that Corporatewear UK wanted to maintain their exisiting visual Internet presence. WyeTec were able to improve, however, on some of the construction of the site - re-coding menus to make them more search engine friendly, exchanging graphical links for textual ones, and re-writing body copy to optimise keyword and key phrase density. Expanding the siteCoupled with the changes above, WyeTec also created a number of new web pages to give more body and definition to the web site, again aiming to attract increased search engine traffic by writing highly-specific content for each page. The addition of a news page and a page listing Corporatewear UK's major clients complete the picture, culminating in a much fuller and more information-packed site for the customer. Visit Corporatewear UK's web site at www.CorporatewearUK.co.uk. Visit www.CorporatewearUK.co.uk |
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